ANALISIS CITRA ORGANISASI, KUALITAS JASA PENDIDIKAN, DAN KEPUASAN MAHASISWA BERPENGARUH TERHADAP LOYALITAS MAHASISWA
Keywords:
image of the organization, the quality of education services, student satisfaction and student loyaltyAbstract
The results of statistical analyzes that have been conducted, it appears that hasit F test showed that Fhitug = 37.498> from F table = 1.65. This suggests that together the independent variables have a significant effect on the dependent variable. This means that the image of the organization variable (X1), the quality of education services (X2), student satisfaction (X3), simultaneously exerting influence on the formation of student loyalty Untika Luwuk Banggai. Results Adjasted R square = 0.678 which is an index of determination stated percentage of approximately 67.8% Luwuk Untika student loyalty formation is explained by three variables, while the remaining 32.2% is explained by other causes that are not a study variable.
References
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Radolvisky, Z.D., Gotcher, J.W., dan Slattsveen, S. 1996. Imple-menting Total Quality Management: Statistical Analysis of Survey Results. International Journal of Quality and Reliability Manage¬ment, 10-23. Diakses dari www.emerald-library.com tanggal 10 Desember 2012.
Sallis, E. 1993. TQM in Higher Education. Kogan Page Educational Man-agement Series. London: Kogan Page.
Schonberger, R. 1992. Total Quality Management Cuts a Broad Swathe - Though Manufacturing and Beyond. Organizational Dy-namics, Spring, 16-27.
Sharples, K. A., Slusher, M., Swaim, M. 1996. How TQM Can Work In Education. Quality Progress, May, 75-78.
Emulti, D., Kathwala, Y., dan Manippallil, M. 1996. Are Total Quality Management Programs In Higher Education Worth The effort ? International Journal of Quality and Reliability Management, 29-44. Diakses dari www.emerald-library.com tanggal 8 September 2012.
Feigenbaum, A.V. 1991, Total Quality Control (3 rd edition). New York:McGraw-Hill.
Harvey, L. dan Green, D. 1994. Defining Quality. Assessment and Evalu-ation in Higher Education, 18 (1), 9-34. dari CD-ROM.
Herbert, F. J., Dellana, S. A., dan Bass, K. E. 1995. Total Quality Management In Business School: The Faculty Viewpoint. Sam Advanced Management Journal, Autumn, 20-34.
Hewitt, F. dan Clayton, M. 1999. Quality and Complexity Lessons From English Higher Education. International Journal of Quality and Reliability Management, 16 (9), 838-858. Diakses dari www.emerald-library.com tanggal 15 Juli 2001.
Hittman, J. A. 1993. TQM and CQI in Postsecondary Education. Quality Progress Journal, 77-80. Dari CD-ROM.
Ho, S.K., dan Wearn, K. 1996. A TQM Model For Higher Education and Training. Training for Quality Journal, 25-33. Diakses www.emerald-library.com tanggal 2 Desember 2012.
Matthew, W. 1993. The Missing Element in Higher Education. Journal of Quality and Participation, 35-42. Diakses www.emerald-library.com tanggal 5 Desember 2012
Owlia, M.S. dan Aspinwall, E.M. 1996. TQM In Higher Education- A Review. International Journal of Quality and Reliability Manage-ment, 527-543. Diakses www.emerald-library.com tanggal 15 Oktober 2012.
Parasuraman, A., Zeithaml, V.A., dan Berry, L.L. 1991. Refinement and Re-assessment of The Servqual Scale. Journal of Retailing, 67, Winter, 420-450. Dari CD-ROM.
Patel, A. 1994. Quality Assurance (BS5750) in Social Services Departments. International Journal of Health Care Quality Assur¬ance, 26-32. Diakses www.emerald-library.com tanggal 3 Agustus 2012.
Peak, M. P. 1995. TQM Transforms The Class. Management Review, September, 13-18.
Radolvisky, Z.D., Gotcher, J.W., dan Slattsveen, S. 1996. Imple-menting Total Quality Management: Statistical Analysis of Survey Results. International Journal of Quality and Reliability Manage¬ment, 10-23. Diakses dari www.emerald-library.com tanggal 10 Desember 2012.
Sallis, E. 1993. TQM in Higher Education. Kogan Page Educational Man-agement Series. London: Kogan Page.
Schonberger, R. 1992. Total Quality Management Cuts a Broad Swathe - Though Manufacturing and Beyond. Organizational Dy-namics, Spring, 16-27.
Sharples, K. A., Slusher, M., Swaim, M. 1996. How TQM Can Work In Education. Quality Progress, May, 75-78.
Published
2012-12-20
How to Cite
Lagio, H. (2012). ANALISIS CITRA ORGANISASI, KUALITAS JASA PENDIDIKAN, DAN KEPUASAN MAHASISWA BERPENGARUH TERHADAP LOYALITAS MAHASISWA. AkMen JURNAL ILMIAH, 9(4). Retrieved from https://e-jurnal.nobel.ac.id/index.php/akmen/article/view/820
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