AGUSTINA, L.; SOEBANDHI, S. TIKTOK SEBAGAI PLATFORM PEMASARAN: ANALISIS CONTENT MARKETING & VIRAL MARKETING TERHADAP PURCHASE INTENTION. Jurnal Bisnis dan Kewirausahaan, [S. l.], v. 14, n. 2, p. 236–246, 2025. DOI: 10.37476/jbk.v14i2.5116. Disponível em: https://e-jurnal.nobel.ac.id/index.php/jbk/article/view/5116. Acesso em: 25 apr. 2025.